Great experience! Had wonderful service and really helped me out!

I purchased a 2016 dodge dart at a good price. The salesmen worked with me on the price and I would recommend this place to anyone. My only complaint would be they promised my car would be washed and detailed upon pick up but it wasn't. I also I picked it up with a quarter tank. A full tank would have been nice. Besides those few things, I'm happy with my purchase and plan to keep the car for a very long time.

Alan was super helpful and honest. Helped me buy my first car by myself. I would highly recommend him for anyone wanting a different vehicle. I just bought a 2008 Subaru Impreza WRX from him. Exactly what I was looking for and very happy with the car. Had a few things that need to be fixed they got it done in a timely matter and made sure it was right before I got it back.

- So, Alan Strott got me set up with my very first vehicle. I'm active duty Air Force, and he got me an excellent deal and a great rate on a 2010 Hyundai Genesis Coupe. At First Choice, they will do all that they can to get you in a vehicle that you want, with a price as low as they can get it. I'd highly recommend them to anyone wanting a vehicle in the Pensacola area, whether it be a luxury car, muscle car, sports car, etc. Their service is excellent. If you do go here, ask for Alan Strott. He helped me through the entire process and made everything easy, especially for someone who has never bought a vehicle.

- This dealership and its crew are amazing. Alan Strott was the specific salesman that worked with me and given my circumstance and situation he went above and beyond to help me. They got me in an amazing stock '08 Mustang GT that has served me well for months and I know will continue to serve me well. Definitely pick First Choice as your first choice!

Alan helped me get into my 2018 Chevy Malibu. He maintained communication for a few days, leading up to my visit on the car lot. He patiently took all the time I needed to find the right vehicle. Found the vehicle, he did his thing, jumped through some hoops for me, and I was on the road in the Malibu that afternoon. Thanks Alan for your patience and effort. Go see Alan for your next vehicle! He may even throw in a few fishing tips.

Alan helped me get into my 2018 Chevy Malibu. He maintained communication for a few days, leading up to my visit on the car lot. He patiently took all the time I needed to find the right vehicle. Found the vehicle, he did his thing, jumped through some hoops for me, and I was on the road in the Malibu that afternoon. Thanks Alan for your patience and effort. Go see Alan for your next vehicle! He may even throw in a few fishing tips.

My husband and I were looking for a new vehicle. We had been to a few places and no one was able to work with us and get us into something we really wanted that would be a good investment. After being referred to 1st Choice, we walked in with low expectations because of other experiences at other dealerships. Megan worked with us and got us into something we loved. It was honestly a seamless, pleasant experience. We gave her an almost impossible task and she exceeded our expectations. We ended up leaving with a lower car payment than originally was quoted to us because of Scott’s persistence in making sure his customers were satisfied. We also got a vehicle with extremely low mileage AND factory warranty on the vehicle. I can honestly say, this was the most positive experience at a car dealership I have had. I recommend going to see what they can do for you.

First Choice Automotive is the place to go, especially for first time buyers ! Alan and Scott worked together to make sure I got into a vehicle same day. Alan really went above and beyond for me by not only making sure I got approved, but finding the best rate possible! He made the entire experience seem really comfortable and easy. Having two lots, they have quite the option of choice for prospective buyers. From sporty to practical, they've got it ! Alan has a unique ability to genuinely connect with the person in front of him. He asks questions to narrow down options ensuring that not only are basic needs met, but expectations are exceeded. Instead of going from dealership to dealership feeling like just another sale to a generic salesman, I highly recommend checking out FCA where you'll feel welcome, understood, and valued. Definitely ask for either Alan or Scott, however working together they absolutely make a "Dream Team" and even if it takes them hours or a few days they will get you fixed up!! I will be going through them the next time I am in the market for a new vehicle, no doubt !

Alan Strott got me set up with my very first vehicle. I'm active duty Air Force, and he got me an excellent deal and a great rate. They will do all that they can to get you in a vehicle that you want, with a price as low as they can get it. I'd highly recommend them to anyone wanting a vehicle in the Pensacola area, whether it be a luxury car, muscle car, sports car, etc. Their service is excellent. They helped me through the entire process and made everything easy, especially for someone who has never bought a vehicle.

Megan was awesome. Got us what we wanted at the deal we wanted. Great place. We will be back!

I can't thank Chance and Alan enough for helping me with finding the perfect match for me. Chance was hands down the most patient person to deal with while my little boy was with me which I was very nervous about how he'd act all day at a car lot and he went over the top to keep him entertained which he now can't stop talking about. Alan was very patient with me from the start from getting approved to finalizing the paperwork. I would highly recommend with one of these guys for anyone looking to buy to use either one of them. They made the experience very smooth for me.

Greatest dealership I've ever been to. They work over and beyond to put you in the vehicle YOU want!!! Thanks Matt

Excellent people to work around, and even better to purchase a vehicle from!

Go see ”Gilton Bell Sr.” at the First Choice Automotive he was very very helpful with helping my father make the right choice of buying a new vehicle. So if you wanna make the right choice when choosing a new vehicle go see Gilt!